Who Rocks New Mexico

30 March

We are proud that over the past 14 years, we have produced more than fifteen hundred half hour television programs airing throughout New Mexico and our surrounding states.  It’s been an uplifting experience to show our residents and neighbors just how great our businesses are.  

With our show, Who Rocks New Mexico, we’ve learned a lot, about companies that give back in ways both big and small, and most often tend to do it quietly and without fanfare.   

These are fantastic businesses; from a local auto repair establishment, to a dentist.  This same dentist not only makes your smile better but also spearheads an organization that, in the course of one weekend a year, provides free dental care to over a thousand people, who otherwise couldn’t afford to have their teeth cared for.  

A fencing company that builds much more than fences; they also help youngsters grow into wonderful adults.  A children’s home that strives to keep siblings together, and become productive adults.  

We have several partners that have been with us for many years.  Why?  Because Who Rocks New Mexico makes their phone ring.  Just ask the folks at Sunrise Medical Clinic in Santa Rosa!

With Who Rocks New Mexico, it doesn’t matter what your business is; our job is to tell your story in an engaging way that keeps our audience glued to your every word.  All with the end goal to increase your bottom line, while getting the word out about why you Rock New Mexico!

The Facts …Nothing But the Facts!

20 March

Like it or not, video has become the most impactful way to speak to your audience.  Usurv, recently did a survey that concluded, if you want visitors to your site to share and interact with your content, delivering it via video is the best way to go.  According to the same study, consumers are 39% more likely to share content if it’s delivered via video, 36 percent more likely to comment, and 56 percent more likely to give that video a coveted “like.”

82% of businesses surveyed said that using video has had a positive impact on their business.  We recently learned that video is 600% more effective than print and direct mail combined!  If you are using one of our videos, say from Who Rocks New Mexico, on your website landing page, visitors are 88% more likely to stay on the site longer.

The list goes on and on.  Bottom line is that today, video isn’t a novelty, it’s a necessity.  

With the average consumer watching a whopping 206 internet videos a month, it’s clear you need real professionals to help you map out a great video strategy to get your business noticed.

Finally, and most importantly, the video world is only going to increase in importance.   Do you have your video plan in place to stay ahead of the curve?  If not, it’s time to get one! 

How We Do It!

10 February

Life in the video production word is something to behold.  A simple idea becomes a story.  The story becomes a story board.  The story board becomes a script (although many times only talking points or ideas).  The script comes to life when the CliffDweller crew hits the street and starts to film.

Today it seems everyone is getting into video and editing on their phones, tablets, etc.  Video to share with friends and family.  In our case, it’s a little different.   We use multiple cameras and crews along with new drone technology to bring stories to life.  It’s a group effort and our staff of 10 pitch in as needed to make sure the story works exactly as our partners were hoping.

Not an easy task.  A simple one minute video can take hours to film and more to edit.  We work on the theory that for every hour of video we shoot … it takes two hours to edit properly … including graphics…music…sound and talent!

Our award winning team of videographers … audio experts … writers … editors and incredibly creative staff are what makes CliffDweller the #1 Video Production company in New Mexico year after year.

Richard Holcomb

Why We Do What We Do

10 December

We get to share the stories of our clients, and help them succeed at what they do. This is awesome, and one of the reasons we do this is because of our mentor, Richard Holcomb. He also happens to be the founder of our company, CliffDweller Digital. Watch the video to see and hear who mentored him.

CliffDweller Digital Vlog - 10/19/15

Michael Newman on Good Day New Mexico

20 October

Recently, Michael Newman, the host of New Mexico True Television, had the opportunity to be interviewed on Good Day New Mexico. During the interview they recapped some of the amazing moments from the show and even shared some never before seen footage from the San Lorenzo Canyon.

Follow Michael’s adventures every Sunday morning on KOB 4 at 8:30 am.

Click any of the links below for segments featured on Good Day New Mexico:

New Mexico True Television 'White Sands'

New Mexico True Television 'Glider'

New Mexico True Television 'Tinkertown Museum'

New Mexico True Television 'San Lorenzo Canyon'

New Mexico True Television 'Bisti Badlands'

New Mexico True Television 'Square Dancing'

Our Blog

Tuesday, May 30, 2017 - 9:24am
Tuesday, May 30, 2017 - 9:22am
Monday, May 15, 2017 - 9:22am
Monday, May 15, 2017 - 9:19am

Want to be on TV?

Be seen by thousands on:

  • New Mexico True TV
  • Who Rocks NM

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3791 Southern Blvd. SE, Suite 101
    Rio Rancho, NM, USA 87124

 (505) 891-7400



Located in the Greater Albuquerque area, our CliffDweller Digital office and studio house a great staff of experts. Since opening our doors in 2002, CliffDweller Digital has grown to be

  • the state’s largest video production company
  • one of New Mexico’s Private 100
  • one of New Mexico’s top ten advertising agencies
  • one of New Mexico’s top ten web design firms
  • one of New Mexico’s top ten Veteran-owned companies.

Find out more about us