Video is King in Today’s Marketing!
It really shouldn’t come as a surprise to anyone that video is king in the world of marketing today. Not too many years ago, those of you with a website were one step ahead of your competition. Today, to stay ahead, that website needs to be responsive and optimized. And, it needs video.
Why? I read almost daily that, by the end of this year, YouTube will overtake Google as the top search engine. And because Google owns YouTube, video substantially increases your ability to gain page one Google visibility.
And, nothing tells your story better than video. The old adage of a picture is worth a thousand words was so true, but today, nothing compares to video. Bringing your story to life with passion, people, your products and services, testimonials and the things that distinguish you as a company is the real power of video.
Plus, your video can be applied to virtually any medium – websites, Social Media, emails and e-blasts, blogs, presentations, events, trade shows, showrooms and even print! And once you put it out there, there are no bounds. It can be seen by anyone…and everyone!
Much of this can be done on your own, but it’s also important to rely on the experts to help navigate your way. We’re here to help you create amazing videos and share them in all the right places through the effective use of VSO (Video Search Optimization), Social Media, YouTube and other points of distribution.
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