We are proud that over the past 14 years, we have produced more than fifteen hundred half hour television programs airing throughout New Mexico and our surrounding states. It’s been an uplifting experience to show our residents and neighbors just how great our businesses are.
With our show, Who Rocks New Mexico, we’ve learned a lot, about companies that give back in ways both big and small, and most often tend to do it quietly and without fanfare.
Like it or not, video has become the most impactful way to speak to your audience. Usurv, recently did a survey that concluded, if you want visitors to your site to share and interact with your content, delivering it via video is the best way to go. According to the same study, consumers are 39% more likely to share content if it’s delivered via video, 36 percent more likely to comment, and 56 percent more likely to give that video a coveted “like.”
Life in the video production word is something to behold. A simple idea becomes a story. The story becomes a story board. The story board becomes a script (although many times only talking points or ideas). The script comes to life when the CliffDweller crew hits the street and starts to film.